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In-Game Advertising To Hit $1 Billion by 2010

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According to a recent survey, in-game advertising revenue is expected to grow to $1 Billion per year by 2010, and to $2.5 Billion per year a few years after that. These projected revenues depict three different types of game related ad revenues: product placement in console and online games, games designed around specific products, and advertising placed in cell phone games...

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